Hailed in a click
“I’m really proud to have developed a brand new transport solution that passengers really enjoy using. It has been so successful that we’re now planning to roll it out to other areas in the UK.”
Asiya Jelani, Business Development Director, UK Bus
How do you encourage people to choose public transport over their cars, especially when there isn’t enough demand for a traditional timetabled bus service?
In 2017, Arriva UK Bus became the first national operator to launch a fully demand responsive service in response to changes in customer lifestyles. It runs in and around Kent Science Park and Sittingbourne.
Order on demand
Using a smartphone app, passengers can order and track a smart minibus from their pick-up point and reserve a seat. The shortest and fastest routes are calculated, with a guaranteed fare and ETA.
Their journey is matched with others heading to a similar destination in a designated zone: passengers are picked up and dropped off without inconveniencing anyone.
Travel in style
Each 12-seater vehicle features free 4G Wi-Fi, charging points, leather seats, and a wheelchair space.
Over 50% have switched from using their cars and we hope to launch ArrivaClick in several UK locations.